Welcome to the Future of Funeral Service Newsletter! The April newsletter is here. It has been an interesting couple of months and I have a lot to share with you. If you feel that someone else could benefit for this information, please feel free to…
AI & Automation
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Marketing Over Coffee: I listen to this podcast religiously. Christopher Penn and John Wall will keep you up to date in marketing with “New Media” and the featured post is where they talk briefly about New Media and funeral service. You will also get tips…
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Preneed Referrals is a funeral-specific website that I have created as a resource for funeral directors and cemeterians to put the power of “Send Out Cards” into your preneed marketing and family follow-up – after care – programs. “Get Preneed Leads” Send Out Cards is…
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I had the opportunity to attend the “Going Green Symposium” at the ICCFA Annual Convention in San Diego. It featured Darren Crouch of Passages International Inc. and www.EarthUrn.com; Joe Sehee of the Green Burial Council, Tim Rivera of Rivera-Hanlon Funeral Home, and Michael Kelley of…
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I had the opportunity to be on the Seattle NPR Weekday radio program this morning. The show was hosted by Steve Scher with guests, John Eric Rolstad of the People’s Memorial Association and Char Barrett of A Sacred Moment who performs home funerals. The show…
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In preparation for my presentation at the ICCFA Annual Convention in San Diego, I am conducting a live Case Study on how to use online videos to promote your services and your website. I have selected three terms to rank for – two are geo-targeted,…
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On this show, Cot Covers creator, Tim Totten of Final Embrace shares his experiences with creating and maintaining his blog and discusses how funeral directors could benefit from creating their own blog. Click the Play button at the left of the silver bar >
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I just wanted to let you know a couple of things happening in the next couple of weeks. First off this that the ICCFA Pre-Convention Interviews have commenced and can be found at the Funeral Gurus website: http://www.funeralgurus.com/2008/iccfa-2008. ICCFA is in a couple of weeks…
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Well I’m not sure what the final results are yet – the answer is YES! Yes for everyone. The Internet is becoming the main source for people to gather information and for those who are looking for funeral information will undoubtedly want pricing information. If…
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This tutorial will demonstrate how to use Microsoft’s Excel spreadsheets to track your calls by service type and have a running total and up to date averages in your various service offerings.