VICTORIA, BC – Robin Heppell, CFSP, president of FuneralFuturist.com, will make two key presentations at the two-day 2009 Fall Forum offered by the International Order of the Golden Rule (OGR), the world’s leading professional association dedicated to making independent funeral homes exceptional.
Heppell’s first presentation, Innovative Technology for Your Business, will present top technology and Internet resources that will help attendees promote their funeral homes. They will learn how their website can become more Google-friendly, and how to use other Internet resources such as YouTube, Facebook and Twitter to market their firm. He will share case studies, examples and the step-by-step process enabling attendees to implement these technologies quickly.
Heppell’s second session, Technology Applications for Funeral Home Operations, will address the lack of guidance on how to use technology in funeral home operations. Attendees will learn how to use commercial applications such as Excel, PowerPoint and Photoshop more efficiently, and discover the free resource of Google Applications. Heppell will show how these and other applications can give independent funeral homes a competitive advantage.
The OGR Fall Forum is designed to help independent funeral service professionals learn the latest technologies and proven strategies for delivering unmatched client family satisfaction they can apply immediately to boost their market share and improve their bottom line.
The OGR Fall Forum is set for the Hyatt Regency Hotel, Nov. 8-10 along the festive River Walk in San Antonio, Tex. Register online at www.ogr.org.