Watch this video on my Top Ten ways to increase your online floral orders and sales. It’s only 11:05 minutes long. Plus there is a special invitation for you near the end of the video.
To get instant access to the webinar replay, register here:
Here is the list…
- Have a system that can track floral orders
- Make it easy for website visitors order flowers – display ads prominently yet tastefully
- (Subtly) Promote floral orders via family email
- Don’t lose profits to phone-in orders
- Make phone in orders available 24 / 7
- Offer to Immediate Cremation families
- Implement a Gift Card program
- Integrate with Social Media like Facebook
- List under amenities or concierge service pages on website
- Get more commission – You should be getting at least 25% – if not, there’s room for improvement
If you are interested in looking at Funeral Home Friendly Floral Order System, pleae attend my Free Webinar that will introduce you to a new Online Funeral Home Floral Order System that allows you to:
- Choose your own florist
- Set your commission rate
- Tracks 100% of orders – including phone orders
To get instant access to the webinar replay, register here:
About Robin Heppell
we have our own in house florists on duty ..24/7/365..
as well as our own memorialists for head stones etc…
ONE STOP SHOP…..
Robin and staff are the best for funeral service since JAM & BREAD
Great WEBINAR Rob!
Quick question, regarding point #4 “Don’t lose profits to phone in orders.” You mention to “protect yourself from phone in orders” however I didn’t see where you offered a remedy/method for doing this. Could you please clarify?
Once again, nice work.
J-
John, that is great that you look after your own floral orders. If you are looking for a secure system to process online orders, check out the webinar at: http://www.FuneralFuturist.com/floral-webinar
You can be your own florist and get 100% of the floral order.
…Hepp
Jeremy, there are two ways of accomplishing this:
1. have a separate phone # that tracks inbound calls, although this isn’t 100% effective, it will give you and the florist an idea of how many calls come through via your referral.
2. Use a turnkey system, like the one that will be demonstrated in the webinar (http://www.FuneralFuturist.com/floral-webinar) so that the phone call is originated through your floral site and the order is processed through your desired florist and you will receive a copy of that order too.
I hope that answers your question.
…Hepp