I know that I have preaching this for some time, but besides the mere act of putting obituaries on your website, doing this will drive very targeted traffic – and they are the exact people who will want to by flowers, memorial jewelry and other remembrance items. Watch the video and you will see what I mean.
[Read more…] about Viral Marketing for Funeral Homes
Viral Marketing for Funeral Homes
Do You Have A Business Mindset for Funeral Service?
Are you frustrated with rising cremation rates?
Are your Average-Funeral-Values getting smaller?
Do you have more competitors and are they cutting into your market share?
Is your firm less profitable today than it was 5 years ago?
During the week of August 4th to August 8th, I will be hosting a series of free teleseminars focusing on the importance of having a taking a business approach to help deal with all of the issues that owners and managers in funeral service face today.
Session 1: “Having a Business Mindset for Funeral Service”
I will be hosting Nancy Lohman and Todd Van Beck as they will share their insights into why it is important for owners and managers to think strategically and have a business mindset to face the challenges of Funeral Service today.
Monday, August 4, 2008 at 2:00 pm Eastern / 11:00 am Pacific
Session 2: “Handling Price Shoppers is Easier When You Differentiate Yourself”
I will be hosting Mike Kubasak as they share their experiences with Price Shoppers, how to handle them, and how to win them over without lowering your price.
Wednesday, August 6, 2008 at 2:00 PM Eastern / 11:00 am Pacific
Session 3: “Increase the Value of Your Firm with Strategic Mindset”
I will be joined by Bill Bischoff of Johnson Consulting Group who will share his experiences in creating strategic plans as well as why having a strategic plan can increase the value of your firm.
Thursday, August 7, 2008 at 2:00 PM Eastern / 11:00 am Pacific
Website and Blog Hosting Packages
Hep’s Internet Marketing Tips for Funeral Service
This is a bonus section from the Funeral Blogging 101 Teleseminar. It starts with how I beef up each blog / website that I launch and then gets into the the hard core Internet Marketing! Follow along with the notes below.
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Advance Blog Promotion Tips:
- The first 5 things that I do after launching a (WordPress Blog / Website):
- Install Sitemap Generator plugin – and submit it to Google Webmaster Tools
- Install Google Analytics plugin – to track traffic and trends
- Install All-In-One-SEO plugin – makes site even more Search Engine Friendly
- Create a Feedburner Feed for RSS – so others can subscribe to your blog:
- They can visit your website / blog to read your article
- They can receive that same message via email
- They can read your message in their “FeedReader” like “Google Reader“
- Claim your blog at Technorati:
- My Technorati page: http://technorati.com/people/technorati/FuneralFuturist
Internet Marketing – Bonus Section:
What is the biggest tool/attribute that can draw people to my website?
- Online obituaries with “Condolences may be offered at www.YourFuneralChapel.com
- Viral Obit Marketing – view Funeral Marketing free tutorial
- Have an active blog
- Create an Online Newsletter – see how Hep can help!
- Online Video to dominate search results – see how Hep can help!
What is the best email marketing company available?
- Aweber – it is what I use, Johnson Consulting uses, all of you have been exposed to Aweber as that is what I used to set up the call
- Check out my Newsletter and Email Marketing Options here
Ask Your Questions on the Funeral Futurist Forum!
If you have other questions about Funeral Home Internet Marketing, visit the Funeral Futurist Forum under Internet Technologies section and under the topic, Funeral Industry Internet Marketing and I post all of the questions, answers, and related resources there.
- $1 – 90 day trial, to get you blogging by next week – after the 90 days, it is only $19 / month – but what you will also get is a 10 week course on funeral blogging – sign up here
- But, if you are serious, you can pay only $97 for a year’s hosting and including the 10 week course as well – sign up here
- Note: you will need a domain name for your blog, and if you don’t have one, visit www.FuneralFuturistDomains.com ($9.99 / year)
Remember, please leave a comment below and let me know how you liked the teleseminar – thanks!
…Hep